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Hero Dubai Desert Classic

Golf is a global sport with millions of followers, set in nature and with deep community roots, we believe golf can continue to take steps forward as a leader for sustainability and climate action.
We were proud to be part of a series of environmental measures for the Hero Dubai Desert Classic. As part of the tournament's on-going efforts to promote sustainability we implemented filtered drinking water dispensers set in giant golf balls to help deliver its most eco-friendly event yet.

We enjoyed engaging with everyone who visited and who were provided with access to refill stations that were strategically located around the course. Attendees enjoyed access to ambient, chilled and chilled sparkling filtered drinking water helping to displace single-use plastic water bottles and promoting a refill culture.

The Hero Dubai Desert Classic has also become the first golf event in the Middle East and the first within the DP World Tour Rolex Series to achieve GEO Certified Tournament status.

The distinction was awarded and assured by the international non-profit GEO Foundation for Sustainable Golf, and is based on the strength of commitment, breadth and depth of action, and range of tangible measured impacts across a broad sustainability agenda.

Arab Health

Arab Health is the most significant event for the healthcare industry that plays an instrumental role in bringing together regional and international policy drivers, thought leaders, and healthcare professionals through trade and innovation.
We all know hydration is health and it was great to participate at the event to provide water refill options located in the conference area to keep everyone healthy and hydrated throughout the event.

Our Smart Evo machines and flux models were branded to provide a unique look and experience. Over the course of the event, the filtered drinking water solutions helped to displace the equivalent of two thousand 500ml plastic bottles.

World Trade Centre Dispenser Activation

At Liquid of Life, we continue to transform the way people access drinking water by integrating innovation and sustainability. As part of our collaboration with Dubai World Trade Center, we installed cutting-edge smart digital hydration stations designed to meet the needs of a dynamic, fast-paced environment.

These state-of-the-art systems offer users the convenience of selecting their preferred water type-ambient, cold, chilled, or sparkling-at the touch of a button. With seamless digital payment integration, visitors can easily refill their reusable bottles, pay, and go in a matter of seconds. Our solution ensures not just convenience, but also supports sustainability by encouraging the reduction of single-use plastics.

By providing high-quality filtered water in an eco-friendly, user-centric format, we are helping Dubai World Trade Center lead the way in adopting smart and sustainable infrastructure for its visitors and events.

HSBC Bank

At Liquid of Life, we pride ourselves on creating unique and impactful hydration experiences. For the iconic Dubai Rugby Sevens, we introduced a one-of-a-kind branded digital drinking water solution within the hospitality tent.

Designed to captivate and engage, our system was creatively branded as an ATM machine, but instead of dispensing cash, it provided high-quality filtered drinking water. This playful yet practical solution not only offered an entertaining twist for event-goers but also reinforced the message of sustainability by promoting the use of reusable bottles.

Our innovative system combined advanced filtration technology with a seamless, user-friendly interface, ensuring that every visitor could enjoy clean, refreshing water effortlessly. By aligning sustainability with creativity, Liquid of Life helped enhance the event experience while supporting the global push to reduce single-use plastics.